Special projects

Attraction Strategy and Wayfinding Project

The Village of Romeo and the Romeo DDA (Downtown Development Authority) seeks to spur economic development and promote local businesses, improve navigation, and enhance its identity and overall visitor experience by developing and implementing a comprehensive attraction strategy.

This project aims to achieve the following objectives:

Return to Romeo

Sometimes, the best journeys are the ones that bring you Back.
Return to Romeo is a journey back to a place where time slows, traditions thrive, and the simple pleasures of life shine.  It’s more than a destination; it’s a feeling, one that is reflected in every detail of our design. Signage follows the elegant curves of the logo, blending traditional charm with a modern touch. A return to Romeo means reconnecting with charming streets, historic architecture, vibrant local businesses, and a welcoming community. The deep red color palette, drawn from Romeo’s current tones with a complementary rich hue, adds a welcoming warmth and evokes a sense of home, while also carrying a historical feel.

Return to Timeless Traditions.

Return to the Heart and Home.

Return to Warm Smiles and Open Doors.

Return to Simple and Kind.

WAYFINDING

Wayfinding signs provide information to the traveling public as well as encouragement for people to complete or alter their journey to reach specific destinations. This includes motorists, bicyclists, pedestrians, and those using any other form of transportation in the community.

Wayfinding signs promote the established community character and open opportunities for more people to discover the amenities and businesses in downtown Romeo.